For sportsbooks
Prediction market platform for sportsbooks
Prediction markets are not a second sportsbook.
They price differently, they hold risk differently, and they settle differently. Parity's catalogue carries sports markets beside politics, economics, crypto and the rest, and you choose which of those categories your customers see, so it can sit beside your book instead of competing with it.
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The two products are related. They are not the same trade.
Both take a view on an uncertain outcome and both pay out on it. Everything past that diverges, and the divergences are the ones an operator cares about most: who prices, who is exposed, what the customer can do with the position before it resolves, and who grades it.
A vendor who calls prediction markets “betting on everything else” is describing the marketing, not the product. Here are the five differences, stated as differences.
- Who sets the price
- A sportsbook prices its own line and carries the margin in the price. A prediction market price is a matched price between participants, expressed as cents on a one-dollar contract: it moves because someone traded, not because a trader moved it. Parity passes that price through with its fees stated separately rather than baked into a number.
- Who holds the risk
- Your book takes the other side of its own lines and manages that exposure. Parity does not warehouse event risk. A position is intended to rest against the connected venue, and the revenue is on the transaction and platform layer rather than on a hold percentage. That is a materially different P&L line for an operator, and it means your trading team is not being asked to price elections.
- What the customer actually holds
- Not a slip that settles at the end. A position in a contract with a live price, marked continuously, which can be exited before the event resolves. The exit executes at a market price rather than at a cash-out figure the house chose to offer.
- What settles it
- A published resolution attached to the contract, on rules the customer can read before they trade, rather than a graded fixture arriving from a results feed. Your grading operation is not extended by a single event.
- What the inventory is made of
- Not only fixtures. Sports markets are in the catalogue, and beside them sit elections, rate decisions, macro prints, weather, technology, culture and crypto prices: events with no schedule in common and no relationship to a sporting calendar at all.
Sports is one category among many, and whether it is on is your call.
Sports markets are available in the catalogue alongside politics, economics, finance, crypto, weather, culture and the rest. Each market carries one canonical category, and Sports is one of them.
Which categories your customers see is configuration, set per operator. Sports can stay on, be switched off entirely, or be narrowed sport by sport, so soccer can be offered while football is not. The same rule is enforced on the catalogue, the quote and the order, so a market you have switched off is neither listed nor tradeable for your customers.
Individual customers can be restricted further than that. A customer rule can only ever narrow what your account carries, never widen it.
Keep sports off where your own book already covers it, or carry it beside the book. Either way it is a switch per operator, enforced on the quote and the order as well as the list.
Esports is a separate category from Sports, with its own switch. Esports wagering is regulated like sport in a number of jurisdictions, so treat it as a decision to make per market rather than a settled one, and tell us if your licence requires it switched off.
Beside the book
Where it earns its place.
Your book
Fixtures and lines
- Priced by your traders, exposure managed by your desk
- Scheduled inventory: a calendar of fixtures
- Margin carried in the price
- Graded from a results feed
Parity, beside it
Events and contracts
- Priced by a market, passed through with fees stated separately
- Inventory beyond the fixture list: elections, macro, weather, crypto, culture
- Fee on the transaction rather than a hold percentage
- Settled on published resolution rules attached to the contract
The practical argument is coverage rather than substitution. A sporting calendar has quiet hours, off-seasons and shoulder weeks; a news cycle does not. And the customer who has a strong opinion about a rate decision is frequently already in your product, with no line to take it to.
If you want a genuinely high-frequency surface for those hours, the recurring five-minute crypto windows roll over continuously and settle on a published reference price.
What you would build
Less than a new sport, by some distance.
A server endpoint that maps a signed-in customer to a session, the embedded surface itself, and a webhook endpoint for settlement. Your wallet stays the single authoritative balance: no second account, no transfer step, and no new grading or trading operation.
The full division of responsibility, including the money contract and what never crosses the boundary, is on embedded prediction markets. If your team would rather render it themselves, the API is the other shape.
One thing stated plainly: no commercial arrangement with any venue is implied by anything on this page.
Questions
What sportsbooks ask before they integrate.
How much work is it to add prediction markets to a sportsbook?
Your team builds three things: a server endpoint that maps a signed-in customer to a session, the embedded surface with a message listener, and a webhook endpoint for settlement. There is no new trading, grading or wallet build. Your wallet stays the single authoritative balance, and Parity returns the exact amounts to reserve, debit, release and credit against it. Integrations are built against a sandbox before they move to production.
Does my trading desk take on the risk?
No. A prediction market price is a matched price between participants, expressed as cents on a one-dollar contract, and Parity does not warehouse event risk. Your traders are not asked to price elections or rate decisions, and the fee is stated separately on the quote rather than carried in the price.
How does licensing work for a sportsbook?
The markets run inside your product, on your licence, with your KYC, responsible-gaming controls and customer relationship unchanged. Where the final allocation of KYC, custody and regulatory responsibility falls is a commercial and legal question per jurisdiction, so tell us which jurisdictions you hold and what your licence permits and we will tell you what is available to you. Offering rules by category and region then apply the restrictions you set to the catalogue, the quote and the order alike.
How is Parity priced for a sportsbook?
Per integration. Your rate is set by the volume you run through it and by what you take: the normalised catalogue, quotes and execution, positions and settlement, the embedded surface and the five-minute crypto markets. Talk to us and we will put a number against your integration. The revenue sits on the transaction and platform layer, not on a hold percentage.
How are positions settled to my ledger?
A resolved event becomes a settlement record, decided on the published resolution rules attached to the contract. It is delivered to your webhook endpoint signed and retried, and it is safe to apply twice without paying a customer twice. Two reconciliation endpoints, a point-in-time statement and an append-only feed, let you check your books against ours.
Can the prediction markets carry my sportsbook brand?
Yes. The surface renders inside your product, with no redirect to a Parity domain and no second sign-in. You set its mode, accent colour, corner radius and density, it speaks English, Spanish, Portuguese and Croatian, and it inherits your page around it rather than redrawing your logo.
Which markets are covered, and can I keep some off the surface?
The catalogue spans sports, politics, economics, finance, crypto, technology, weather, culture and more, each event normalised into one question with priced outcomes. Which categories your customers see is your decision, sports included: offering rules are set per operator, by category and by sport, and can be narrowed further per player, so anything that overlaps your own book can be kept off the surface entirely.
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Tell us which jurisdictions you hold and what your licence permits, and we will tell you what of this is available to you and what is not.